The Young Are Emerging as the Sustainability Generation
By Ang Kai Jie
February 2023 FEATURE
ACCORDING TO Deloitte’s 2022 survey, millennials and Gen Zs cite climate change and environmental degradation as one of their top concerns. More than 90% of those interviewed are making at least some effort to reduce their impact on the environment, with actions such as using reusable products, buying secondhand and recycling.[1] They are also more likely to make decisions driven by values and principles, such as conscious living and caring for the environment.Penang’s recycling rate is close to 50%[2] –...
Ang Kai Jie
is a financial controller by profession and an environmentalist by passion.
