Flyers from the Golden Age of Cinema

By Paul Augustin

May 2024 PHOTO ESSAY
main image
Sesudah Suboh is a Malay film produced by Merdeka Film Productions and screened in cinemas on 20 September 1967. The front of the poster is written in Jawi; on the flip side, the poster is translated into English.
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THE GOLDEN AGE of Malaysian Cinema, spanning the 1950s to the 1970s, saw moviegoers lining up to catch the latest releases. For more popular shows, scalpers would purchase them when the box office opened in the morning to sell them at a higher price before the show starts.Besides billboards and posters plastered around the walls in the vicinity, cinema flyers (sometimes referred to as leaflets or handbills) were one of the methods used in the early years to promote upcoming...

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Paul Augustin

is the director of Penang House of Music, and founder and festival director of the Penang Island Jazz Festival.

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